South Texas GCSA uses information services committee
to share superintendent’s story with area golfers
There are four million people and over 200 golf courses in the Houston metropolitan area, which is home to the South Texas GCSA (STGCSA). The chapter has 300 members spread throughout the region. Justin Shulse, chapter president and golf course superintendent of the Houston National Golf Club, is rightfully proud of the programs and services the chapter provides its members. “It’s not unusual to have 80 to 100 people at our meetings. This tells me the membership finds value in them,” Shulse says.
Committees bring ideas and focus
One way the chapter ensures its programs and services are worthwhile is by using a committee system. The STGCSA has eight committees, all chaired by board members, and ranging in size from three to eight members. The committees are education and scholarship, government relations, meetings, tournament, public relations, membership, historical and information services. The committee members meet once a month and are charged with bringing forth ideas and focus to each committee. The work of the Information Services Committee is a perfect example of how a committee is providing a valuable service to the members of the STGCSA.
The Information Services Committee is focused on providing consistent and targeted messages through the chapter’s communication vehicles. The committee uncovers interesting stories for the chapter’s newsletter, Tee to Green. It also provides input on everything from web content to the chapter’s new letterhead. However, it’s the committee’s newest initiative that has Chairman Willy Plowman, superintendent at Cypress Lakes Golf Club, excited. The committee has been charged with reaching out to area golf publications to educate the editors on the golf course superintendent profession. “We’re happy to report that The Houston Chronicle has recently agreed to run a series of articles highlighting golf course maintenance practices,” Plowman said.
“One of the biggest initiatives we have is the outreach efforts of the Information Services Committee,” Shulse explains. “Educating the golfing public of our members’ competence in the science of golf course maintenance is of the utmost importance to me.”
National and grassroots efforts
GCSAA has tools and resources that your chapter can take advantage of, too. GCSAA has created an ad that has been placed in various golf publications. GCSAA will work with chapters to include their logo in this ad and place it in local golf publications. An example of the ad has been provided here.
Chapters can also visit the media/public relations area on the chapter resources website. Or contact Jeff Bollig, GCSAA Director of Communications at (800) 472-7878.
To share your chapter's success stories, please email them to Leann Cooper.